Media Matters

Beyond the Headlines: How Personalized News Feeds Shape Our Worldview

In today’s digital age, personalized news feeds have become a defining feature of how we consume information. From social media platforms to AI-driven news aggregators, algorithms curate content tailored to our preferences, ensuring we see stories...

The Power is Back with the People: The Rise of Creator-Led Commerce

How is it possible that a YouTuber’s staged boxing match can draw almost as many viewers as the Super Bowl? Jake Paul and Mike Tyson recently raked in a combined $60 million from a Netflix event that attracted 120 million viewers—so many, in fact...

Ayoba Integrates TikTok, Expanding Entertainment Across Africa

In a groundbreaking partnership set to transform Africa’s digital content landscape, Ayoba, Africa’s leading all-in-one super app, has teamed up with TikTok, the globally popular short-form video platform, to directly integrate TikTok’s content...

Human-AI Collaboration: Pioneering the Future of Journalism   

In an era defined by rapid technological advancements, the field of journalism is undergoing a transformative shift. Artificial Intelligence (AI) is at the heart of this evolution, enhancing the capabilities of news organizations worldwide. This...

Improving News Production with AI: Enhancing Daily Tasks and Processes

As media organizations strive to keep pace with the rapidly changing news cycle, AI technology offers innovative solutions to enhance daily tasks and streamline processes. This article explores how AI is improving news production.  Streamlining...

AI Analytics: A New Era for Understanding News Agency Audiences

The landscape of journalism is undergoing a significant transformation with the advent of artificial intelligence (AI). One of the most promising developments is the use of AI analytics to understand news agency audiences better. At the forefront of...

The Progression of AI Reporting: Covering News from the Ground Up to In-Depth Stories

In the ever-evolving landscape of journalism, artificial intelligence (AI) is reshaping how news is gathered, produced, and disseminated. The progression of AI reporting has been remarkable, enabling news agencies like NewsGPT to cover everything...

Overcoming AI Challenges in Investigative Reporting

Investigative reporting has long been a cornerstone of journalism, uncovering hidden truths and holding power to account. However, as the digital age advances, the landscape of journalism is evolving rapidly, with artificial intelligence (AI) playing...
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